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facebook live business

The rise of Facebook Live in business

Just to highlight the importance of video, Facebook generates an average of 8 billion video views every day[1]. Add to this the fact that social media users spend three times longer watching live video than ‘normal’ videos[2], and it will come as no surprise that Facebook Live streaming has grown as much as it has…

March Social Media Roundup

  Twitter is going to keep its 140 character limit– the platform’s 140 character limit is not going to change, despite speculation that Twitter has been considering a limit of 10,000 characters. As the social network turned 10 in March, Twitter co-founder and CEO Jack Dorsey put rumours to rest, describing the current restriction as…

Digital predictions for 2016

As 2015 draws to a close, we have been thinking about the year ahead and what key trends will dominate over the next 12 months. Below are our key predictions for digital PR in 2016. Businesses will adopt social for internal purposes: Social networks such as Slack are helping businesses around the world strengthen their internal communications through messaging…